Marketing for Subscription-Based Businesses: Strategies for Attracting and Retaining Subscribers
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Author: Global Marketing Institute
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Level: Foundational
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Study time: 8 Weeks
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Video time: 8 hours
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Exams: 1
Learn how to market subscription-based businesses effectively. Explore how to attract subscribers, enhance customer experience, and retain long-term users through personalized campaigns and engagement strategies.
Gain certification in subscription-based business marketing, demonstrating your ability to develop strategies that attract new subscribers, improve retention, and optimize customer lifetime value through personalized marketing campaigns.
What's included?
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8 Chapters
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1 Certification
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23 Questions
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33 Videos
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17 PDFs
Become a Subscription Marketing Manager
Subscription Marketing Managers focus on strategies to acquire and retain subscribers. You’ll develop campaigns to drive sign-ups, create engaging content for ongoing subscriber engagement, and implement retention strategies to minimize churn and increase the lifetime value of subscribers.
Personal brand
This course enhances your personal brand by teaching you how to market subscription-based businesses. You’ll learn to create compelling offers, retain customers, and optimize customer lifetime value, positioning you as an expert in growing subscription businesses and driving recurring revenue.
Global Marketing Institute
The Global Marketing Institute (GMI) is dedicated to advancing the marketing industry on a global scale. Through its comprehensive selection of courses, certification programs, and networking opportunities, GMI aims to empower marketing professionals at all stages of their careers. Whether you're a student, emerging talent, or seasoned industry leader, GMI provides resources and tools tailored to enhance your skills, stay up-to-date with the latest marketing trends, and support your career growth. With a focus on inclusivity, cutting-edge knowledge, and global reach, GMI strives to set the standard for excellence in marketing education and professional development.
Marketing for Subscription-Based Businesses: Strategies for Attracting and Retaining Subscribers
Gain qualifications in subscription marketing by learning strategies that attract and retain subscribers. This course teaches you how to create engaging offers, optimize retention rates, and implement loyalty programs, positioning you as an expert in growing and maintaining subscription-based business models.