Marketing Management and Strategy

Write your awesome label here.
Join today
  • Author: International Management Institute
  • Level: Advanced
  • Study Time: 33 hours
  • Reading Time: 24 hours
  • Exam: 3
Course overview

Gain certification in marketing management, learning to execute and manage marketing strategies effectively.

Empty space, drag to resize
Certification included

Upon successful completion of this course, students will receive a certification demonstrating their ability to develop and execute effective marketing strategies. This certification highlights skills in market analysis, customer segmentation, brand positioning, and creating marketing campaigns that drive business growth and customer engagement.

What's included?

  • 40 Chapters
  • 1 Certification
  • 30 Questions
  • 15 PDFs

Become a Marketing Manager

A Marketing Manager is responsible for overseeing and implementing an organization’s marketing strategy. They analyze market trends, develop customer-centric marketing plans, manage campaigns, and ensure that the marketing efforts align with business goals. This role requires strong analytical, strategic, and leadership skills to optimize marketing initiatives and drive revenue growth.

Personal Value

Completing this course will equip you with the skills to lead successful marketing initiatives, develop effective strategies, and drive brand growth. You’ll gain insights into consumer behavior, competitive analysis, and digital marketing, positioning you as a key player in any organization’s marketing team and enhancing your career in marketing leadership.

Meet The Organization

International Management Institute

The International Management Institute (IMI) is a global institution dedicated to advancing leadership and management education. With a strong emphasis on innovation, strategic thinking, and practical skills, IMI equips professionals to succeed in today's competitive business environment. Through a diverse range of programs, expert faculty, and a collaborative learning approach, IMI empowers individuals and organizations to drive sustainable growth and make impactful decisions worldwide.

Write your awesome label here.
Become Qualified In

Marketing Management and Strategy

This course qualifies you in marketing management and strategy, including how to analyze market data, develop marketing strategies, and manage campaigns. You will become proficient in optimizing marketing resources, improving customer engagement, and driving brand success, positioning you to lead marketing efforts that contribute to business growth and profitability.

Write your awesome label here.
Guaranteed Security using one of the most advanced encrypted systems on the market.
The information in this page is being processed and encrypted securely using industry-leading encryption and fraud prevention tools.

Explore Our Courses

Created with