Marketing for the Internet of Things (IoT): Strategies for Marketing Connected Devices and Services
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Author: Global Marketing Institute
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Level: Foundational
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Study time: 8 Weeks
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Video time: 8 hours
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Exams: 1
Explore the world of marketing for IoT products and services. Learn how to promote connected devices, increase customer adoption, and create effective marketing campaigns that highlight the benefits of IoT solutions.
Receive certification in IoT marketing, demonstrating your ability to market connected devices and services. Learn how to engage tech-savvy customers, promote innovative IoT products, and create campaigns that drive adoption in a rapidly growing sector.
What's included?
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8 Chapters
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1 Certification
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23 Questions
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33 Videos
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17 PDFs
Become a IoT Marketing Specialist
IoT Marketing Specialists focus on marketing connected devices and services. You’ll craft strategies to highlight the functionality and benefits of Internet of Things products, targeting tech consumers and businesses while building brand awareness and demonstrating product value through compelling campaigns.
Personal brand
Mastering IoT marketing enhances your personal brand by positioning you as a leader in marketing connected devices. This course helps you leverage the growing demand for IoT products, crafting campaigns that showcase your ability to drive innovation and engage tech-savvy consumers.
Global Marketing Institute
The Global Marketing Institute (GMI) is dedicated to advancing the marketing industry on a global scale. Through its comprehensive selection of courses, certification programs, and networking opportunities, GMI aims to empower marketing professionals at all stages of their careers. Whether you're a student, emerging talent, or seasoned industry leader, GMI provides resources and tools tailored to enhance your skills, stay up-to-date with the latest marketing trends, and support your career growth. With a focus on inclusivity, cutting-edge knowledge, and global reach, GMI strives to set the standard for excellence in marketing education and professional development.
Marketing for the Internet of Things (IoT): Strategies for Marketing Connected Devices and Services
Become qualified in IoT marketing by learning to create campaigns that promote connected devices and services. This course covers the unique challenges of marketing IoT products, including targeting tech-savvy consumers and explaining complex features, positioning you as a leader in the IoT sector.
Courses
