Marketing for Professional Services: Strategies for Marketing Legal, Accounting, and Consulting Services
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Author: Global Marketing Institute
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Level: Foundational
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Study time: 8 Weeks
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Video time: 8 hours
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Exams: 1
Understand how to market professional services in competitive industries. Learn how to position legal, accounting, and consulting firms as trusted experts, build relationships, and generate leads through content marketing and networking.
Achieve certification in professional services marketing, showcasing your ability to effectively market legal, accounting, and consulting services by building trust, generating leads, and enhancing brand reputation.
What's included?
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8 Chapters
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1 Certification
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23 Questions
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33 Videos
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17 PDFs
Become a Professional Services Marketing Manager
Professional Services Marketing Managers develop marketing strategies for industries like law, accounting, and consulting. You’ll focus on building trust, managing client relationships, and marketing services through content, referrals, and networking to grow the client base and strengthen the firm’s reputation.
Personal brand
Mastering professional services marketing enhances your personal brand by showcasing your ability to market highly specialized services like law, accounting, and consulting. This course helps you build strong client relationships and position your services as essential in a competitive market.
Global Marketing Institute
The Global Marketing Institute (GMI) is dedicated to advancing the marketing industry on a global scale. Through its comprehensive selection of courses, certification programs, and networking opportunities, GMI aims to empower marketing professionals at all stages of their careers. Whether you're a student, emerging talent, or seasoned industry leader, GMI provides resources and tools tailored to enhance your skills, stay up-to-date with the latest marketing trends, and support your career growth. With a focus on inclusivity, cutting-edge knowledge, and global reach, GMI strives to set the standard for excellence in marketing education and professional development.
Marketing for Professional Services: Strategies for Marketing Legal, Accounting, and Consulting Services
Gain qualifications in professional services marketing by learning how to market legal, accounting, and consulting services effectively. This course teaches you how to build trust, craft professional messaging, and develop campaigns that drive client acquisition in highly competitive service industries.