Marketing for Green Products and Services: Promoting Sustainable Solutions

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  • Author: Global Marketing Institute
  • Level: Foundational
  • Study time: 8 Weeks
  • Video time: 8 hours
  • Exams: 1
Course overview

Discover how to market green products and sustainable solutions. Learn strategies for communicating eco-friendly benefits, engaging environmentally-conscious consumers, and promoting sustainability as a competitive advantage in the marketplace.

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Certification included

Gain certification in sustainable marketing, demonstrating your ability to promote eco-friendly products and services, engage environmentally conscious consumers, and leverage sustainability as a key brand differentiator.

What's included?

  • 8 Chapters
  • 1 Certification
  • 23 Questions
  • 33 Videos
  • 17 PDFs

Become a Sustainable Marketing Specialist

Sustainable Marketing Specialists promote eco-friendly and socially responsible products. You’ll create campaigns that highlight the sustainability of products, appeal to environmentally conscious consumers, and differentiate the brand in an increasingly eco-aware market, ensuring alignment with the principles of sustainable business practices.

Personal brand


Marketing green products and services enhances your personal brand by aligning it with sustainability. This course equips you with the knowledge to develop eco-friendly marketing campaigns, positioning you as a leader in promoting products that benefit both businesses and the planet.

Meet the ORGANIZATION

Global Marketing Institute

The Global Marketing Institute (GMI) is dedicated to advancing the marketing industry on a global scale. Through its comprehensive selection of courses, certification programs, and networking opportunities, GMI aims to empower marketing professionals at all stages of their careers. Whether you're a student, emerging talent, or seasoned industry leader, GMI provides resources and tools tailored to enhance your skills, stay up-to-date with the latest marketing trends, and support your career growth. With a focus on inclusivity, cutting-edge knowledge, and global reach, GMI strives to set the standard for excellence in marketing education and professional development.

Patrick Jones - Course author
Become Qualified in

Marketing for Green Products and Services: Promoting Sustainable Solutions

Gain qualifications in sustainable marketing by learning how to promote eco-friendly products and services. This course teaches you how to craft campaigns that highlight environmental impact, engage eco-conscious consumers, and position your brand as a leader in the growing market for green solutions.

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