Location-Based Marketing: Reaching Customers Where They Are
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Author: Global Marketing Institute
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Level: Foundational
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Study time: 8 Weeks
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Video time: 8 hours
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Exams: 1
Explore the power of location-based marketing. Learn how to use geofencing and mobile targeting to deliver personalized content, promotions, and offers to customers based on their physical location, boosting engagement and sales.
Gain certification in location-based marketing, proving your expertise in using geolocation technology to target customers with personalized promotions and offers based on their physical location, increasing engagement and conversions.
What's included?
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8 Chapters
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1 Certification
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23 Questions
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33 Videos
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17 PDFs
Become a Location-Based Marketing Specialist
As a Location-Based Marketing Specialist, you’ll leverage geolocation data to target customers with personalized offers based on their physical location. Using mobile marketing tools, you’ll drive foot traffic, enhance customer engagement, and increase conversions through targeted, context-driven promotions.
Personal brand
This course helps you develop a personal brand by positioning yourself as an expert in location-based marketing. You’ll learn to target customers in real-time using mobile and GPS technology, making you a valuable asset for companies seeking to increase engagement through personalized, location-driven campaigns.
Global Marketing Institute
The Global Marketing Institute (GMI) is dedicated to advancing the marketing industry on a global scale. Through its comprehensive selection of courses, certification programs, and networking opportunities, GMI aims to empower marketing professionals at all stages of their careers. Whether you're a student, emerging talent, or seasoned industry leader, GMI provides resources and tools tailored to enhance your skills, stay up-to-date with the latest marketing trends, and support your career growth. With a focus on inclusivity, cutting-edge knowledge, and global reach, GMI strives to set the standard for excellence in marketing education and professional development.
Location-Based Marketing: Reaching Customers Where They Are
Gain qualifications in location-based marketing by learning how to use geolocation data to create personalized marketing campaigns. This course teaches you to drive customer engagement by delivering timely, location-specific offers that increase foot traffic, sales, and brand awareness in targeted geographic areas.